Brand identity | Stationery | Signage | Vehicle Signage | Brand Guidelines
Workbridge is a specialist employment service that works with people with all types of disability, injury or illness. Mission Hall was approached to develop a new brand which would be applied to environmental signage, vehicles, printed collateral and communications. A bridge has very positive meanings for linking employment and people to jobs. The three aches of the logo represent the relationship between the three parties; Client, candidate and Workbridge. Our approach to a fresh identity utilises this motif as a clear, memorable mark that will ensure brand recognition. The positive new proposition line further strengthens and highlights Workbridge’s importance and contribution.
"The result was a completely new look for the Workbridge, which has been received positively by our staff and stakeholders, and has already been applied to our new centres in Christchurch and Auckland. Mission Hall have also applied the new branding to our stationery, marketing material and website. At all times Mission Hall have provided a very professional and responsive service, and we have enjoyed a collaborative working relationship."
Grant Cleland, Chief Executive, Workbridge
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